DCPLive is a blog by library staff at the DeKalb County Public Library!
Sep 18 2008

The Living Room Candidate

by Jimmy L

Television ads have taken on a more and more influential role in determining presidential campaign outcomes through the years.  Although the messages have been similar, the ads themselves are varied and always evolving.  I found a website this week called The Living Room Candidate which has an archive of over 300 past presidential TV ads since 1952.  In addition, it also provides historical context for each presidential race and the effects that the ads had on them.  Check it out if you’re interested in the past of this medium and how it has affected the course of history.

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